Zoho has come up with an interesting TV commercial which has gone viral in the online space. We could see that Zoho has emerged as a strong competitor against the [...]

In this network era, just raising an initial profile for the brand through a media campaign does not cut the mustard anymore. You should organize to build an effective mind-blowing [...]

      TV video campaigns are always a big dream for startups to get covered. In India, companies like flipkart, snapdeal, Yebhi and Jabong invest heavily on TV campaigns. With millions or [...]

Social-selling is hot, especially for startups who have no budget. But do we really sell our stuff using Facebook and Twitter. If it is B2B then no way, you have [...]

eWellness, a Telemedicine organization is known for its pioneering DMpt (Distance Monitored Physical Therapy) program. This 6 month, fully insurance reimbursable program is intended for the welfare of a pre-diabetic [...]

      YouTube’s rise in popularity has taken a front seat in social media marketing news and so explainer video has an important place in overall content marketing strategy. These days’ things [...]

      Nowadays, getting anyone to pay attention to our message is harder than getting a teenage off of Social Media; we continue to push creative boundaries to engage people using the [...]

How to Maximize Marketing With Twitter’s Newest Addition.       Inherently, startup companies face certain challenges that branded, well-funded companies simply don’t. Most startups have limited capital, which can negatively impact every [...]

      Trying to explain to someone what your business does is difficult. It depends on the medium of communication you use. You could talk face-to-face, send a written description or explain [...]