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GOSF 2014: Googler’s way to thank unsung heroes of online shopping

Great Online Shopping Festival (GOSF) is a Google initiative created by Google India in collaboration with a number of Indian online shopping portals. Some of the partnered sites included, Myntra, Ebay, Indiatimes shopping, Infibeam, Rock.in, Gitanjali Gifts, Fashionara, Caratlane, Healthkart, etc. The concept of the GOSF was that the online shopping sites would give heavy discounts for one day, in order to promote their sales.

With the huge success of Great Online Shopping Festival (GOSF 2014), Google decided to thank the nameless, unsung heroes of the e-commerce industry: the delivery men. For this, it has launched new campaign #SpecialDelivery.

Since they can’t say thanks to all, they decided to do that in a unique and special way, called video.

Here is the video launched by Google under this campaign,

This video speaks about various difficulties and situations faced by the delivery boys and how they receive joy from each customer’s happiness.

When Google can why can’t we say thanks to the delivery boy and bring smile on their faces?

We request every individual to say ‘Thanks’ to the delivery boy next time delivers something to you. Change the way you receive your next online shopping!