Crazy Egg is an analytics tool, which according to them they are even better than Google Analytics.They use heat map tool that analyses the user’s website to reveal the reasons why visitors are not converting into buyers. It is an essential tool for ecommerce websites.It allows the user to check the particular areas on a webpage that are clicked on the most and what are the trouble areas. It also allows a user to see how much the viewer scrolls down on a webpage and what portion is the hottest to focus on.
Crazy Egg even offers a free 30 day trial to try and test their tool. This is something not many startup companies are willing to offer. It actually allows you to track the user’s movements on your page and see through their eyes. On the homepage of their website they have uploaded a startup video demo that explains their idea fully. Exactly like startup demo videos are supposed to be, their video takes you through the whole idea taking care of mentioning every detail.More notable features of this demo video are:
- Cartoon video with hand-drawn graphics effect. The cartoons are 2D animation.
- Blue, white, grey and green are the colors of focus. It is visible from their website that these are the corporate colors.
- Typography has been used to explain all the tools that are part of the Crazy Egg application.
- A proper tutorial is given to guide the viewer through the different tools that Crazy Egg offers.